Finnish Business Citation Sites & Directories
Written by Muhammad Adeel
Senior SEO Consultant · Updated July 2026
Fonecta and Finder.fi are the two directories most consistently named in Finnish citation guides, both functioning as combined business search and contact-information platforms rather than simple listing pages. The official registry sits separately: YTJ (Yritys- ja yhteisotietojarjestelma), jointly run by the Finnish Patent and Registration Office (PRH) and the Tax Administration, free to search and requiring no account. This matters most in Helsinki and Tampere, Finland's two most contested local-search markets.
How this list was compiled
Every entry here was checked against at least two independent sources before being added. YTJ specifically was verified against PRH's own description of the service to keep it distinct from the commercial directories that reference similar underlying company data.
Foundational
Google Business Profile, Fonecta, Finder.fi, and the official YTJ registry.
The listing every other Finnish check on this page ultimately gets compared against.
One of Finland's most established digital directory and search platforms for finding companies and services.
Widely used Finnish business search covering contact information, company data, and executive and financial details.
Finland's official business register, jointly run by PRH and the Tax Administration. Free, no account required, and no listing to submit; registered details should match every other entry here.
Smaller share of Finnish search traffic than Google, but the free listing takes only a few minutes.
Controls the listing iPhone users see when they search directly inside Apple Maps.
General Directory
Fills out coverage beyond the foundational tier.
One listing here also feeds the broader Cylex network spanning more than thirty countries.
Established local directory used as a standard citation source in Finnish local SEO work.
Global directory with Finnish coverage. Quick, free addition.
Review Platform
Worth claiming for consistency alongside Google reviews.
Worth claiming for consumer-facing businesses, though Google reviews remain the primary channel for most Finnish customers.
Genuinely used Finnish review destination for online and service businesses, separate from Google reviews.
Social
Google reads NAP consistency here too, even though these aren't citation sources in the traditional sense.
Often the first place a Finnish customer checks for hours, photos, and recent activity.
More valuable to businesses whose finished work is visually convincing on its own.
What a B2B buyer typically checks first before trusting a new supplier.
Frequently Asked Questions
Is Fonecta the official Finnish business registry?
No. Fonecta is a commercial directory. The official registry is YTJ, jointly maintained by PRH and the Finnish Tax Administration.
Do I need both Fonecta and Finder.fi?
They're separate directories with overlapping but not identical reach, so claiming both gives more complete foundational coverage than either alone.
What matters most for consistency in Finland?
Matching the business name and Business ID exactly across Fonecta, Finder.fi, and the YTJ registry record.