Greek Business Citation Sites & Directories
Written by Muhammad Adeel
Senior SEO Consultant · Updated July 2026
Vrisko.gr and Xo.gr are the two directories most consistently named in Greek citation guides, both functioning as general local search and business discovery platforms. The official registry is GEMI (Γενικό Εμπορικό Μητρώο), Greece's General Commercial Register, established by law and operated through the Hellenic Chambers of Commerce, with free basic company searches available through businessportal.gr. This matters most in Athens, Greece's most contested local-search market.
How this list was compiled
Each site below was checked against at least two independent sources before being added. GEMI specifically was verified against its own legal basis (Law 3419/2005, reformed by Law 4919/2022) to keep it clearly distinct from the commercial directories that reference similar underlying business data.
Foundational
Google Business Profile, Vrisko.gr, Xo.gr, and the official GEMI registry.
The listing every other Greek check on this page ultimately gets compared against.
A comprehensive Greek local search and business directory covering restaurants, shops, and professional services.
One of Greece's most trusted general business directories, commonly listed alongside Vrisko.gr as foundational.
Greece's official commercial register, covering company names, legal form, registration number, and status. Free basic search; no listing to submit, but registered details should match every other entry here.
Smaller share of Greek search traffic than Google, but the free listing takes only a few minutes.
Shapes the Apple Maps listing, relevant given how many customers now search there directly.
General Directory
Fills out coverage beyond the foundational tier.
General Greek business directory commonly recommended alongside Vrisko.gr and Xo.gr for broader coverage.
Established local directory used as a standard generic citation source in Greek local SEO campaigns.
Belongs to the wider Cylex network, which runs matching directories in over thirty other countries.
Review Platform
Worth claiming for consistency alongside Google reviews.
Useful for restaurants and tourism-facing businesses in Greece, though adoption trails Google reviews.
Close to essential for restaurants, hotels, and tourism-facing businesses given how much travel search runs through it in Greece.
Social
Not citation sources in the usual sense, but Google still checks name and address consistency here.
Often the first place a Greek customer checks for hours, photos, and recent activity.
More valuable to businesses whose finished work is visually convincing on its own.
What a B2B buyer typically checks first before trusting a new supplier.
Frequently Asked Questions
Is Vrisko.gr the official Greek business registry?
No. Vrisko.gr is a commercial directory. The official registry is GEMI, accessible through businessportal.gr.
Do I need both Vrisko.gr and Xo.gr?
Yes. They're separate directories with overlapping but not identical reach, so claiming both gives more complete foundational coverage than either alone.
Is Yelp worth prioritizing for a Greek business?
Mainly for restaurants and tourism-facing businesses, since that's where Greek adoption is strongest. For other categories, Vrisko.gr and Xo.gr matter more.